Articles — Level 4

Organisation Snapshot: Using The Positive Impact Model For Brand Repositioning And Organisational Remodelling

Posted by Rania Laing on

Organisation Snapshot: Using The Positive Impact Model For Brand Repositioning And Organisational Remodelling

Creating a five level mission ensures a defined path through to the organisation’s vision, in a way that eliminates all distractions and ensures focus on the goal.

The five levels are aligned to how the brain works as well as representing the optimum in organisational structural effectivity, as defined by Collins. (Good to Great, 2005)

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The Value Of The Positive Impact Criteria

Posted by Rania Laing on

The purpose of establishing a criteria for impact, strategy, organisational structure, innovation and change is to define the ultimate goal for standards of any personal or industry best-practice and use it for strategic decision-making. Starting with current knowledge, best practice simply provides a shortcut to enable new and generative patterns to emerge.

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Understanding The Value Of Customer Transparency

Posted by Rania Laing on

Unless you are dealing with commodity products, your customers are buying on emotion not rational thinking. Understanding how your product or service is linked to a deeper psychological need is becoming more and more critical as a requirement to deliver revenue targets. The famous psychologist, Abraham Maslow, classified all human needs into a hierarchy from the most basic being physiological to safety, love/belonging, esteem and at the top self-actualisation. This is a valuable tool to find a deeper insight on your customer’s motivation.

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Applying The Learning Revolution Principles To Your Organisation

Posted by Rania Laing on

Learning comes from all directions. So, it's also important to understand all positions are valued equally within a business. Leader learnings must cascade down as team member and team learnings cascade up to generate and maximise collective potential. Collective goals and objectives form the basis of the contract to undergo the learning process together with a collective purpose. 

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Understanding The Role Of A Project Leader

Posted by Rania Laing on

Being conscious and mindful of constantly applying new knowledge within self and in a collaboration creates a momentum for progression. This is the leading dynamic of innovators and advanced thinkers. To do what has been done before is to follow. True leadership breaks new ground and makes sense of the new so that others can follow.

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