YNC Love Your Customers, Love Your Brand, Cohort 2, 1- 3 April 2024

About This Course

In this remarkable programme, you will learn as much about yourself and apply what you are learning to how you develop the brand(s) you work on in your career.

You will learn how to deeply understand a system for personality typology, which is believed to be one of the oldest yet widely used methods of understanding the human psyche.

The dual certification certifies your attendance by Your Neuro Coach Love Your Customer Love Your Brand and qualifies you for iiRHD Level 1 Enneagram Practitioner certification with International Coaching Federations (ICF) accredited CEUs.

What You Will Learn

Have you ever wondered what triggers people into action? Or, pondered how customers perceive your brand? Do you wish you could manage yourself and customer relationships better - particularly when stressed, sad, angry or anxious? Do you feel you are making the most of your career in brand management?

In this course, you will learn how to answer some big questions about yourself, your life and how you show up to manage your brand. You will go on a journey that develops your communication and integrity and that of the brand you work on. From developing brand values and essence to purpose and moments of truth.

You will encounter profound self-discovery that leads to self-acceptance and enables you to embrace your unique and wonderful character. You will learn to recognise and anticipate people's behaviour under stress and how to act with more flexibility and choice. You will apply what you are learning to your brand.

Through social learning, you will understand how the Enneagram changes the way you appreciate yourself and others, as well as how you perceive the world, revolutionising your personal and professional relationships in the process.

Course Summary

What You Will Learn

• Your personal Enneatype profile and how to read the results of your report
  
• The basic typologies of identity according to the nine Enneatypes
• Brand personality type
• Wings of each of the nine types
• Character, fears and desires
• Brand base type
• Levels of personal development
  
• Brand essence and values
• The basic compulsions and their consequences
• The paths of integration, disintegration and polarisation
• The direct paths of achievement
  
• Brand purpose and moments of truth

About Rania Laing

Rania Laing FCIM PCC, is a Fellow of the Chartered Institute of Marketing, Ashridge Hult EF Executive Coach, a PCC credentialed ICF Coach and a Board Trustee of the ICF Foundation, Rania believes in empowering healthier people everywhere to accelerate sustainable, social transformation. She is an iiRHD Enneagram Trainer, P5 Trainer and Executive Coach, NLP Master Practitioner, Clinical Hypnotist, MBIT Certified Coach, NLI Brain-Based Coach, Sustainable Mindset Indicator Coach and Assessor and Carbon Literacy Project Trainer. She is also the CEO of Purposeful Innovators CIC and Your Neuro Coach, Former President of the ICF for the UAE Chapter.

About Your Neuro Coach

About the International Institute of Research into Human Development

Accredited for adult education by the Ministry of Education in Luxembourg, accredited by IAS for ISO 9001:2015 and accredited by the International Coaching Federation, the International Institute for Research and Human Development is a professional training centre headquartered in Luxembourg. It specialises in certifying continuing professional training in Coaching, NLP, Leadership and Management and Enneagram. In addition, it provides training in human resources management: Intrinsic Motivation, Metaprofil, evaluation, recruitment, profiling, potential and talent management. The iiRHD develops all levels of students from basic to master practitioners to educators and trainers.